Torsten H. Nilson
Torsten H. Nilson is an internationally recognised authority on marketing and in particular branding and differentiation.
He has consulted and lectured in countries around the world to a wide range of blue chip organisations, such as the IKEA group, Unilever, The National Federation of Coffee Growers of Colombia and NatWest Bank.
Torsten is co-founder and Chairman of The Quant. Marketing Company Ltd.
During the 1990's Torsten founded and ran Nilson Consulting Ltd, a consultancy specilising in brand definition and development working with blue-chip organisations around the world on competitive brand strategies.
Torsten has written four best-selling marketing books, the latest being 'Customize the Brand', published by John Wiley & Sons. His books feature on many reading lists and are recommended by world-authorities such as Professor Philip Kotler.
Torsten H. Nilson is a business and political science graduate of the School of Economics and Management, Lund University, Sweden and alumnus of the International Business School IMD, Lausanne, Switzerland.
|
|
|
|
 |
 |
|
 |
|
|
 |
people